Athens, Greece - 30 August 2007 - Coca‑Cola Hellenic Bottling Company S.A. (Coca‑Cola HBC, CCHBC, Company) and Coca‑Cola Hellas are deeply saddened by the tragic events that have occurred as a result of the fires in Greece.

Immediate Human Response

Coca‑Cola HBC has, and continues to respond to the disaster in an immediate and human way. Our sales force was mobilised and has already distributed and donated an approximate 400,000 litres of drinking water and juices to affected people as well as to the dedicated fire-fighters, emergency services and volunteers. In addition, working with the church, local mayors and voluntary organisations, our vehicles are distributing food, clothing and medicines. Volunteer employees are working to support the Red Cross in setting up camps for those who lost their homes. Trucks, vehicles and volunteers consisting of Coca‑Cola HBC employees, customers and business associates have provided continuous support working alongside the Rescue Teams.

Financial Contribution

Many employees expressed their desire to assist financially, and our Greek employees agreed with their Union to cancel planned events and donate Euro 500,000 to disaster relief. Coca‑Cola HBC matched the donation, and its partner, Coca‑Cola Hellas has donated an additional Euro 1 million for the relief effort. The total amount of Euro 2 million will be deposited to the Special Relief Fund in Greece.

Long-term Commitment

More importantly, Coca‑Cola HBC and Coca‑Cola Hellas are deeply committed over the longer term to support specific initiatives to revive the environmental and economic life of the affected areas once the full impact of the damage has been assessed. The Company stands ready to assist in the effort to ensure that the necessary plans and resources are in place to prevent or minimise the effect of similar catastrophes.

We extend our sympathy to all those who have suffered and assure them of our continued support.


Coca‑Cola HBC – Investor Relations

Melina Androutsopoulou

George Toulantas


Tel: +30 210 618 3100


Greek Press Contact:

Coca‑Cola HBC Greece

Vassilios Lolas


Tel: +30 210 6381744


Coca‑Cola HBC’s website is located at

Coca‑Cola HBC is one of the world's largest bottlers of products of The Coca‑Cola Company and has operations in 28 countries serving a population of 540 million people. CCHBC shares are listed on the Athens Exchange (ATHEX: EEEK), with secondary listings on the London (LSE: CCB) and Australian (ASX: CHB) Stock Exchanges. CCHBC’s American Depositary Receipts (ADRs) are listed on the New York Stock Exchange (NYSE: CCH).